Enjoy the Long Now on the Slow Coast

About Long Now

The Long Now Foundation was established in 01996* to develop the Clock and Library projects, as well as to become the seed of a very long-term cultural institution. The Long Now Foundation hopes to provide counterpoint to today's "faster/cheaper" mind set and promote "slower/better" thinking. Long Now hopes to creatively foster responsibility in the framework of the next 10,000 years.

The term was coined by one of the founding board members, Brian Eno. Upon moving to New York City, Brian found that "here" and "now" meant "this room" and "this five minutes" as opposed to the larger here and longer now that he was used to in England. We have since adopted the term as the title of our foundation as we try to stretch out what people consider as now.

Guidelines for a long-lived, long-valuable institution:

Serve the long view
Foster responsibility
Reward patience
Mind mythic depth
Ally with competition
Take no sides
Leverage longevity